Sarah Shephard, Honorary Public Relations Advisor

Sarah is a public relations consultant and director of Bright Bay PR, specialising in the equestrian and veterinary sectors.

Some of Sarah’s corporate clients include major brands in the veterinary pharmaceutical, feed and charity sectors, with the primary focus on the equestrian industry. Sarah worked for many years in the press offices of Burghley, Badminton, Olympia Show Jumping and Royal Windsor Horse Shows, building up comprehensive contacts within the equestrian world.

Her skills in media relations and copywriting combined with her veterinary and technical expertise are invaluable, whilst her hands-on experience of the pleasures and pitfalls of riding and keeping horses provide her with a unique edge.

With a history graduate’s ability to interpret facts rapidly and present them lucidly, Sarah has also gained diverse experience working as PR manager for international charity World Horse Welfare and heading the business division of a successful London agency.